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Last updated: June 2026

Legal

Terms of Service

By using AdsByVirtue, you agree to these terms. Please read them carefully.

1. Acceptance of Terms

By accessing or using AdsByVirtue ("the Platform"), you agree to be bound by these Terms of Service and our Privacy Policy. If you do not agree, do not use the Platform. These terms apply to all users: influencers, brands, publishers, and administrators.

2. Eligibility

  • You must be at least 16 years old to use the Platform.
  • If you are using the Platform on behalf of a business, you represent that you have authority to bind that business to these terms.
  • You may not use the Platform if you have been previously suspended or banned.

3. User Accounts

  • Registration: You must provide accurate and complete information. Keep your account credentials secure.
  • Account types: You may register as an Influencer, Brand, or Publisher. Each account type has specific features and responsibilities.
  • Verification: We may require identity verification, particularly for brands (halal certification) and publishers (site ownership). Verified accounts receive a visible badge.
  • One account per person/entity: Each individual or business may maintain only one account. Duplicate accounts will be suspended.
  • Account termination: We may suspend or terminate accounts that violate these terms, engage in fraudulent activity, or remain inactive for more than 12 months.

4. Shariah Compliance

All advertising content on AdsByVirtue must comply with Islamic ethical standards. This is a core, non-negotiable requirement:

  • Banned categories: No advertising for alcohol, pork products, gambling, riba (interest-based financial products), tobacco, adult/inappropriate content, non-halal food, awra violations, or fraudulent products/services.
  • Content screening: All ads pass through our 5-layer compliance shield (automated filtering, policy review, scholar consultation, transparency, audit trail).
  • Rejected content: Ads that fail compliance screening will be rejected with an explanation. Users may appeal decisions through our support system.
  • Mushbooh protocol: For borderline cases, content is flagged for scholar review before publication. During review, the ad is paused.
  • Brand responsibility: Brands are responsible for ensuring their products/services are halal. Misrepresentation of halal status is grounds for account termination.

5. Platform Rules

5.1 Influencer Obligations

  • Deliver sponsored content as agreed in the campaign brief and timeline.
  • Disclose sponsored content in accordance with platform guidelines and applicable advertising regulations.
  • Do not promote products or services you have not personally vetted.
  • Follow content submission and approval workflows.

5.2 Brand Obligations

  • Provide accurate campaign briefs, budgets, and timelines.
  • Pay agreed rates through the platform's escrow system.
  • Do not request influencers to create content that violates platform policies.
  • Respond to influencer applications within 7 days.

5.3 Publisher Obligations

  • Ensure your website content aligns with platform values.
  • Place ad code only on verified, owned websites.
  • Do not artificially inflate impressions or clicks.
  • Maintain accurate traffic and site information.

6. Payments & Fees

  • Platform commission: AdsByVirtue charges a platform fee on each completed deal. The exact commission rate is displayed before campaign confirmation.
  • Escrow: Brand payments are held in escrow until the influencer delivers approved content. Funds are released upon brand approval or automatically after 7 days if no action is taken.
  • Payouts: Influencer and publisher payouts are processed through Payoneer. Minimum payout thresholds apply.
  • Refunds: Refunds are available if content is not delivered as agreed. Disputes are resolved by AdsByVirtue support within 14 days.
  • Late payments: Brands must fund escrow before a campaign begins. Delays may result in campaign suspension.

7. Intellectual Property

  • Your content: You retain ownership of content you create. By posting on the Platform, you grant AdsByVirtue a license to display, distribute, and promote it within the Platform.
  • Platform content: The Platform's design, code, logos, and trademarks are owned by AdsByVirtue and may not be copied or used without permission.
  • Sponsored content: Usage rights for sponsored content are defined in the campaign agreement. By default, brands receive a license to use delivered content for their marketing purposes.
  • DMCA: If you believe your intellectual property has been infringed, contact us at [email protected].

8. Limitation of Liability

The Platform is provided "as is" without warranties of any kind. AdsByVirtue is not liable for:

  • Content created or published by users.
  • Disputes between brands, influencers, or publishers — we provide the platform for resolution but are not a party to individual agreements.
  • Indirect, incidental, or consequential damages arising from Platform use.
  • Service interruptions due to maintenance, updates, or factors beyond our control.

Our total liability for any claim shall not exceed the amount paid to us in the 12 months preceding the claim.

9. Dispute Resolution

  • Platform disputes: For disputes between users, AdsByVirtue provides a mediation process through our support team. We aim to resolve disputes within 14 days.
  • Arbitration: Unresolved disputes may be submitted to binding arbitration in Pakistan, unless otherwise required by your local law.
  • Governing law: These terms are governed by the laws of Pakistan, without regard to conflict of law principles.

10. Changes to Terms

We may modify these terms at any time. Material changes will be communicated via email and a prominent notice on the Platform. Continued use after changes take effect constitutes acceptance of the new terms. If you do not agree with changes, you must stop using the Platform and delete your account.

11. Contact

For questions about these terms, contact us at: